Wednesday, October 31, 2007



This task was to design a new logo for the Top End Health club. We had to use either the 3 aboriginal colours, the map of the NT, or a tropical theme. The 1st 3 are a some of the designs I came up with and the 2 business cards show the logo i chose.

I'll start with the yellow one. This one I chose to use the 3 Aboriginal colours. The aboriginal flag has a yellow circle in the center so I chose to mimic that in this design. The zig zag line represents a pulse which represents health. The font I have used was intended to make the design look as modern and fresh as possible.

The 2nd logo I opted for the NT map and used the cross to represent health. I chose the brownish colour to relate to the Top End. I added a gradient to make the design look softer. Once again I have used the same modern font.

The 3rd one i've used the 3 Aboriginal colours once again with the pulse zig zag. This one is more simple that the others and needs the full text so people know what TEHC stands for.

The 4th and 5th designs are business cards using the logo design I liked the most. Once again it uses the zig zag, the 3 colours and the modern font. I used white for most of the text to make it stand out from the background and create contrast.

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